Mohamed Nasr, the face of rural Egypt online

Mohamed Nasr is one of the first Egyptian creators to make the countryside his content. Orchards, palm groves, mud houses and home-cooked meals on a low table: he showed millions of viewers what village life really looks like, and they kept watching.

There are no sets and no filters, only the land and its people.

In a country where most of the population lives outside the big cities, his work offers a picture of Egypt that rarely reaches social media feeds dominated by Cairo.